Projects/
The Combo Videos
Communications
Genesis
Project Overview
Tricky things are better understood with images.
Services
Idea
Art Direction
Ilustration
Motion Graphics
Date
2019
Client
Genesis
Location
Spain
What did we do?
Genesis has a wide variety of insurances. To enhance their services and for their clients to be at peace, they created some bonuses for their insurances called Combos. The problem arose when they figured out that their customers didn’t understand the difference between Insurance and Combo. Since a picture is worth a thousand words, we decided to create 8 illustrated and animated videos in a very friendly style.
Credits
- AgencyWYSIWYG
- Account ExecutiveJaime García Paciencia
- Creative SupervisorJose Carlos Rodríguez
- Art DirectorAlberto Herrero
- CopywriterVioleta Amián
- Ilustration & Motion GraphicsJuan Rueda "Maluto"